How much should I spend on Facebook and Instagram advertising for my dealership?
The ideal budget depends on your location, competition, and goals. Generally, we recommend starting with ₹50,000-₹100,000 per month for a mid-sized dealership. With Automatrix’s optimization, our clients typically see 3x ROI, meaning every ₹1 spent returns ₹3 in sales. Start small, track results, and scale what works.
How quickly can I expect to see results from social media marketing?
With the right strategy and tools, you can see initial results within 30 days. Our case studies show dealerships typically experience 40-50% more qualified leads within the first month. However, building a strong social media presence and community takes 3-6 months for maximum impact.
Should I focus more on Facebook or Instagram for my auto dealership?
Both platforms are valuable but serve different purposes. Facebook is better for detailed information, customer service, and reaching older demographics. Instagram excels at visual storytelling and reaching younger buyers. Our data shows the best results come from integrated campaigns across both platforms, which Automatrix handles automatically.
How do I handle negative reviews and comments on social media?
Address negative feedback quickly and professionally. Acknowledge the concern, apologize if appropriate, and offer to resolve the issue offline. This shows potential customers that you care about service quality. Automatrix includes reputation management tools to help monitor and respond to feedback across all platforms.
Can social media really generate quality leads for car sales, or is it just for brand awareness?
Social media absolutely generates quality leads when done correctly. Our clients report that social media leads convert 25-30% higher than traditional advertising leads because customers are more engaged and informed. The key is proper targeting, compelling content, and immediate follow-up – all of which Automatrix automates for maximum effectiveness.
